BEMIDJI, MN: April 2024 – Some are born with a passion to innovate and elevate. That defining trait is what the entire team at Two Brothers Innovations shares, that and a love for all things fishing. With a history dipping back over 40 years to when Paul & Gregg Thorne first began building custom fishing rods and pioneering advancements in blank design and materials, the company continues to find ways to apply enhancements and designs that will compliment advances from electronic technology to angling techniques and more. The desire to innovate runs strong and shines through with today’s latest release, the Performance Bass Series by Elliott Rods.

The Elliott Rod Performance Bass Series has been built upon the belief that excellence does not just happen, its practiced and repeated with accuracy. Today bass fishing calls for an array of techniques and anglers have to be fully prepared for whatever the situation calls for. Most often that means having a variety of rods that will present your baits in the most optimal manner.

When developing the Performance Bass Series, the team selected materials and components to enhance every action on the water – resulting in the chance to cast farther, fish longer and receive more response from your rod.

The lineup includes 4 spinning models covering techniques such as Drop Shots, Hair Jigs, Senkos, Ned Rigs and others as well as 5 baitcasting models designed to flawlessly perform with Crankbaits, Spinnerbaits, Poppers, Frogs and more. Each model is fine-tuned so that you are in full control of where and how your lure is presented.

Performance Bass is now available at retailers across the United States and Canada as well as our website, TwoBrothersInnovations.com.