2B FISHING and 2B ICE. Cutting edge rods for all anglers.

Designed by longtime fishing industry innovators Paul and Gregg Thorne, 2B FISHING and 2B ICE offers anglers a comprehensive lineup of open water and ice rods.

With features such as durable Army Cork handles, PVD coated stainless steel guides, and rod actions that outperform any others, 2B products are the result of more than 40 years of fishing knowledge and rod building techniques.

2B Fishing and 2B ICE are presenting today’s trend setting designs at competitive prices for angler’s targeting any species.


2B ICE Rods

Shop Now.


Genesis Open Water Rods

Shop Now.